
Finance OS
My next project: a simple app to see accounts, expenses, budgets and goals without having the information scattered around.
- Product
- Design
- Personal finance
- Concept
View project
Mar del Plata ↔ Valencia · Open to new opportunities and projects
I'm Franco, a software technician. I write software and I help run a family restaurant. I like figuring out how a business works, spotting what could be better, and turning that into a tool someone actually uses.

Franco Román RossiMar del Plata, ArgentinaCullera / Valencia, España

Main project
La Nueva Goleta Administración
The pilot environment, with demo data.
357
automated tests
In La Nueva Goleta Administración.
3
venues
Inside the family hospitality business.
Argentina + Spain
My life and my work happen between the two countries.
Up to 50
people
Coordinated in restaurant operations.
Projects
One started inside the restaurant and already runs as a pilot. The other is the next idea I want to turn into a product.
Main project
I started it to keep the restaurant's invoices, prices, cash and expenses in one place. It runs in a pilot environment today and gets better with every round of testing.


My next project: a simple app to see accounts, expenses, budgets and goals without having the information scattered around.
View project
Services
I'm open to freelance projects and collaborations. I can build a site from scratch, improve one you already have, or put together a simple tool to tidy up how a business runs.
Modern, fast, mobile-ready sites for professionals, restaurants, projects and small businesses.
Visual redesign, mobile layout, content structure, forms and general fixes.
Simple solutions that replace manual tasks, keep information in order and cut down on mistakes.
Got an idea, or a site you want to improve?
Method
First I understand the problem. Then I decide what is worth building, I test it, and I improve it once people are using it.
I watch how the task is done today and where the time goes.
I turn the problem into a simple flow and decide what stays in and what stays out.
I write the code and use AI as a support tool, without handing over the judgement.
I put it to use, listen, and fix what doesn't work.
Experience
Working in a restaurant taught me to solve problems with real people, real timing and real money.
2024 — Present · 3 seasons
Cullera, Valencia, Spain
Manager, responsible for operations and digitalisation
I handle part of the operation and the admin: cash, invoices, expenses, suppliers, prices, the POS and the daily organisation. I also pushed the digitalisation of the business and built its admin system.
2021 — Present · 6 seasons
Argentina and Spain
Management, organisation and digitalisation
I'm part of a family hospitality business with three venues between Argentina and Spain. I help with management, organisation, pricing, operations, marketing and digitalisation.
The business has experience with large-scale service: events of more than 500 people and services of around 300 covers.
Completed
UCAECE Mar del Plata · Mar del Plata, Argentina
August 2020 — December 2025
Completed
Coderhouse
2023 · approx. 10 weeks
Completed
Coderhouse
2022 · approx. 13 weeks
Technologies and areas I use in my projects and in the day-to-day running of the business.
The tools I build and maintain my projects with.
Problem analysis, flow design, user experience, and using AI to move faster without losing judgement.
What I handle day to day in the restaurant and the family business.
Technologies I'm learning or using for the first time, this site included.
About
Basketball, the gym, the sea and having lived between Argentina and Spain are part of who I am as well.
I'm 24, I'm from Mar del Plata and I live in Cullera, Valencia. I like moving, training, travelling and getting into projects that force me to learn.

I trained for eleven years, did an intensive stint at EuroProBasket and now I'm getting back into it. I play shooting guard or small forward: I like attacking the rim, defending hard and running the floor.

Living in Cullera brought me even closer to the sea. I got my navigation licence, started with jet skis and paddleboarding, and I want to keep learning to surf and to sail.

I grew up inside a family hospitality business. That's where I learned about cash, suppliers, prices, teams and customers — and where I found the problem that turned into my first real piece of software.
I'm also into cocktails, fantasy, video games, artificial intelligence and business.
If you want to talk about an opportunity, a freelance project or a collaboration, drop me a line.
“Journey before destination.” — The journey before the destination.